Matrix Keep Me Vivid Shampoo and Conditioner Duo

What’s the point of spending on a new hair color if the hot hue washes down the drain every time you shampoo? Matrix Keep Me Vivid Shampoo helps ensure hair color stays intact. Its sulfate-free formula produces a milky, high-foam lather that gently cleanses, so your new hue remains vibrant and lasts for up to 65 days, when used as part of the Keep Me Vivid system. When it comes to maintaining a hot new hue for your hair, conditioner is always one of the main characters—it delivers hydration, softness and smoothness to strands that may have become dry in the chemical process. But Matrix Keep Me Vivid Conditioner one-ups all the others in the game with its formulation and consistency. It’s easily spreadable, but lightweight enough that it won’t leave a heavy coating, and when used as part of the Matrix system, it helps ensure hair color remains vibrant and lasts for up to 21 washes. *Packaging may vary, Subject to availability*